Honey Nut Cheerios teams with P.E.I company to bring back Buzz

P.E.I. company Veseys Seeds has partnered with General Mills Canada for a national campaign to plant wildflowers, and bring awareness to the importance of bees as pollinators for crops and home gardens.

Big Green Umbrella Media, Inc.

Jayne Hayden's Instagram, Twitter & Facebook on IDCrawl

Cheerios 'Bring Back the Bees' Stunt Smells Like Cognitive Dissonance

Jayne Hayden's Instagram, Twitter & Facebook on IDCrawl

Have a heart: Cheerios changes shape for new marketing campaign – Orlando Sentinel

CBC Lite Seeds given away in Cheerios promotion may be problematic, horticulturist says

This Week in Business History LIVE with Scott and Kelly - Supply Chain Now

Jayne Hayden's Instagram, Twitter & Facebook on IDCrawl

General Mills On-Pack Interactive AR Campaign for Cheerios and Nature Valley

Bee Culture

Eat Good, Do Good with Honey Nut Cheerios™ Good Rewards Program

Eat Good, Do Good with Honey Nut Cheerios™ Good Rewards Program