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The Distinction Between Luxury, Fashion, Premium: triangle of the

The Distinction Between Luxury, Fashion, Premium: triangle of the

Download scientific diagram | The Distinction Between Luxury, Fashion, Premium: triangle of the positioning vectors   from publication: A holistic approach to relationship makreting in launching new luxury products | On the basis of increased complexity of the exchange mechanism, at the beginning of the third millennium the contemporary marketing suffers some physiognomic changes. Holistic orientation of the contemporary marketing is imposed by the new dimensions the | Luxury and Marketing | ResearchGate, the professional network for scientists.

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PDF) A HOLISTIC APPROACH OF RELATIONSHIP MARKETING IN LAUNCHING

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