Decoding Shein: The rise of China's newest retail decacorn (Part 1 of 3)
![Decoding Shein: The rise of China's newest retail decacorn (Part 1 of 3)](https://console.kr-asia.com/wp-content/uploads/2021/01/SheIn-SKUs-.png)
This three-part series from LatePost examines one of the most low-key fast fashion e-commerce brands in the world.
![](https://console.kr-asia.com/wp-content/uploads/2019/05/Dog-and-Cat-M-Size-4-1175x500.jpg)
KrASIA E-Commerce Archives
![](https://mlxg2s93js3x.i.optimole.com/cb:EHMK~195b9/w:1024/h:500/q:mauto/ig:avif/f:best/https://firmknow.com/wp-content/uploads/2020/08/shein-store-1024x500.jpg)
SheIn Rise - China's Most Mysterious Multibillion Dollar Company
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How Shein Built a $66B Fast-Fashion Empire
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Shein and the Tech Cold War
SHEIN: How Does the Most Mysterious 10 Billion-Dollar Company in China Achieve Overseas Growth?
![](https://console.kr-asia.com/wp-content/uploads/2021/01/Shein1-480x270.png)
Decoding Shein: The rise of China's newest retail decacorn (Part 1 of 3)
![](https://prosperousamerica.org/wp-content/uploads/2022/11/Shein.png)
China's Shein Under the Microscope Finds Banned Cotton Everywhere - Coalition For A Prosperous America
![](https://ecommops.com/wp-content/uploads/2023/05/iStock-628097320-1024x683.jpg)
How Shein Became a $100B Brand By Leveraging Direct from China Fulfillment
![](https://image.isu.pub/221123071438-7468b08fecd968583ad4f8f21750e937/jpg/page_1_thumb_large.jpg)
Gefährliche Chemikalien in SHEIN-Produkten by Greenpeace Switzerland - Issuu
![](https://divine.ca/wp-content/uploads/2022/07/Shein-Header.jpg)
SHEIN Launches in Canada with Toronto Fashion & Beauty Pop-Up - DIVINE
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SHEIN: How Does the Most Mysterious 10 Billion-Dollar Company in China Achieve Overseas Growth?
![](https://i0.wp.com/thelowdown.momentum.asia/wp-content/uploads/2022/09/part-3.png?fit=1200%2C591&ssl=1&resize=350%2C200)
Is SHEIN's success replicable? Off the Record: with Momentum Works and 01VC – Part 1 - The Low Down - Momentum Works
![](https://console.kr-asia.com/wp-content/uploads/2021/01/Instagram-photos-under-Sheingals.png)
How China's fast-fashion app Shein beat Uniqlo's market value
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